For Youth

Published on January 6th, 2018 | by Burlington Partnership



CounterBalance launched in 2014 with one overarching goal: to counter the tobacco industry’s influence in the retail environment and its impact on Vermont’s youth.  Currently CounterBalance is working to raise awareness about the dangers of flavored tobacco products. The tobacco industry uses candy flavors and colorful packaging to make e-cigarettes, little cigars, and chew seem more appealing. In fact, two-thirds of tobacco-using youth said they use these products because they come in flavors they like.

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